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Mark Christie

One Thing You Can Do To Improve User-Adoption

One Thing You Can Do To Improve User-Adoption

Companies must drive user-adoption to succeed with their CRM technologies, such as Salesforce. Companies, large and small, invest heavily in CRM technology.  They invest further to implement the technology and further yet to train administrators, technologists and end-users. Yet, many fail to convert a majority of their workforce into adopting and using the technology.  In…

User Adoption Improves With End User Confidence

User Adoption Improves With End User Confidence

Driving Salesforce user adoption is critical after companies invest lots of time, money and resources on implementation. Salesforce user adoption and engagement can sometimes be elusive.  How can companies get employees to adopt new technology such as Salesforce and engage regularly with it? Why User Adoption Matters Customer relationship management (CRM) helps businesses connect with…

Maximize Salesforce ROI with User Adoption

Maximize Salesforce ROI with User Adoption

Companies who invest in their employees invest in themselves. Employee training can be one of the most cost-effective measures a company can take to improve its Salesforce.com return on investment (ROI).

How Proper Salesforce Training Can Optimize User Adoption

How Proper Salesforce Training Can Optimize User Adoption

Getting a team efficient with Salesforce can be challenging. It requires forethought and pre-deployment, customized training to ensure maximum user adoption.

The Keys to Salesforce.com User Adoption

The Keys to Salesforce.com User Adoption

Less than 40% of CRM customers have end-user adoption rates above 90%. What does this mean? You might be wasting money and here’s how to fix it.

 
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